35 Photoshop Tutorials for Realistic Results
Submitted 47 minutes ago
Sometimes it's amazing how realistic a Photoshop creation can look. In this post we'll feature 35 tutorials for creating realistic effects in Photoshop. Some will show you how to illustrate an object from scratch, while others teach how to edit photos with realistic elements, such as water or... More »
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Track SEO rankings with Google Analytics
Submitted 1 hour ago
Some months ago I created a Google Analytics filter that enables you to track your Google rankings. I blogged about it on my own Dutch analytics blog and saw there was more interest in it then usual. Joost walked by and offered me to do a guest post on this subject. So here he goes: Track This is... More »
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Banks Can Keep Customers, Make Money With Mobile
Submitted 3 hours ago
Bankers who want to cut customer churn and make money should look no further than the mobile device in their pockets, argues Yankee Group in new research out today. More »
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Blog Money: The Income Outlook for 2009
Submitted 3 hours ago
Long gone are the debates from 2004-2006 about whether making money from a blog is ok. Now, instead of “should” it’s more a question of “how.” Ironically, the original blog monetization strategy of choice — advertisements — is the one that continues to be... More »
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My Top 10 Strategies on Social Networking
Submitted 6 hours ago
Moments after installing the Popularity Contest plugin for Wordpress (original code by Alex King, amended by Rick Beckman), I hunted. The plugin shows the most popular posts according to comments, pageviews, categories, and other blog metrics. I was curious about my social networking category.... More »
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Gimme an M!
Submitted 9 hours ago
Through the Communauté métropolitaine de Montréal, Greater Montréal released in late October a new identity to brand the region, as part of its economic development strategy. The result is a contemporary M monogram that is divided in five parts to represent the five sectors that compose... More »
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Future Now's Marketing Optimization Blog
Calling All Sports Fans - ESPN.com gets redesign
Submitted 9 hours ago
ESPN.com - 2009 first major redesign In the first major redesign of the new year, ESPN.com unveils it’s latest redesign today, after two weeks in “private” Beta for it’s Insider subscribers. Despite the two week focus group, today’s redesign doesn’t appear... More »
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A New Year's Challenge to Brands
Submitted 10 hours ago
I've got some digital marketing New Year's Resolutions ideas for clients. So listen up, brand managers, CMOs and consultants -- here's my advice for 2009. More »
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Most Manufacturing Brands Are Missing the Mark Online
Submitted 10 hours ago
Competition among manufacturing brands is fierce. Televisions, kitchen appliances, flooring, electronics, automotive -- each category is a crowded market. And in a climate where it's unclear whether there's enough to go around, most manufacturers are missing out on a prime opportunity... More »
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Alan Wolk: Scoble Blindness
Submitted 10 hours ago
I’ve often written about “NASCAR Blindness” -- the strongly held belief that if no one in your little bubble of upscale artsy BoBo friends is into something, then clearly no one else could be either-- and how it afflicts the advertising community. But there’s an equally... More »
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Drew McLellan: How Long Will It Take?
Submitted 10 hours ago
Here's one of my worries as we continue to trudge through the murky waters of the recession. Business owners have always been an impatient lot, when it comes to marketing efforts. They plant the seed and then two days later, when nothing has sprouted, they dig up the seeds before they've had a... More »
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WordPress plugin competition
Submitted 10 hours ago
Win a Macbook Air! We're going to start 2009 with a bang! Read on to see why you shouldn't be missing this chance to win a Macbook Air. In the last part of 2008, I've been working with the guys at sunshine.co.uk. I've worked with many a travel company in my years in online marketing, many of This... More »
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Hey Google, Facebook: I've Got Some Resolutions For You
Submitted 11 hours ago
I've got a few New Year's resolutions for 2009, like sticking with more edamame and fewer shrimp tempura rolls topped with spicy tuna (which Ichiro on New York's Upper East Side mysteriously calls a Manhattan roll). I've got even more resolutions for digital media -- including... More »
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US Air Force Web Posting Response Assessment
Submitted 11 hours ago
Several weeks ago in a blog post called The US Air Force: Armed with social media, I wrote about my interview with Capt. David Faggard, Chief of Emerging Technology at the Air Force Public Affairs Agency in the Pentagon. I spoke with Capt. Faggard about what he and his team are doing to get the... More »
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Sign of the Times: Wells Fargo & Wachovia launch a Merger Blog
Submitted 11 hours ago
While most corporate blogs aren’t trusted, it’s refreshing to see a new type of blog appear to meet the needs of transparency, non-pitching, and openness with the community –yet meet the business needs of the corporations. I used to work for World Savings (Intranet redesign),... More »
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Wells Fargo Shows Us How To Design For Participation
Submitted 12 hours ago
I just came across the very newly launched Wells Fargo Wachovia blog. Right off the bat, I noticed three things:1. There are real people here 2. They want to talk to me 3. They are making it very easy to talk to themNow, I'm not interested in the debate of should Wells be blogging and when is it... More »
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Modifying RSS Feeds: 2 Minute Yahoo Pipes Video Demo
Submitted 12 hours ago
While many people use Yahoo Pipes to filter RSS feeds, Pipes can also be used to modify RSS feeds to work better for your purposes. In this example, we will add the author name to the beginning of the title to make it easier to see the author without opening the item in your rss More »
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Future Now's Marketing Optimization Blog
Too Much Data Vs. Actionable Insight
Submitted 14 hours ago
“There’s no reason to become alarmed, and we hope you’ll enjoy the rest of your flight. By the way, is there anyone on board who knows how to fly a plane?” - Elaine in the movie Airplane Does looking at an instrumentation panel like this (picture on the left) create... More »
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HubSpot Inbound Internet Marketing Blog
Leveraging Your Website to Generate More Referrals from Clients
Submitted 16 hours ago
When speaking with small business owners about internet marketing, one of my standard questions is "How do you generate new business now?". Most small businesses generate most of their new business as a result of referrals from happy clients. If the business owner (or their sales people) are good... More »
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My 50 Most Linked To Posts
Submitted 16 hours ago
I was just looking at something on Yahoo! Site Explorer and realized that I could pluck from it the 50 most linked to posts on my site without a lot of heavy lifting. It’s interesting what you chose. I don’t agree with some of them, but when I read the titles, I know More »
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Teaching people a lesson
Submitted 16 hours ago
David writes in to point out that banks are losing a fortune on foreclosures because many frustrated homeowners are trashing the houses before they leave. This dramatically diminishes the value of the home and leaves scars all around. Why not, he wonders, offer the homeowners $1000 in cash if... More »
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Community and Service
Submitted 17 hours ago
When I write about customer conversations I hold the memory not just of my experiences, but those of the customer service professionals I've had the privilege of working with and meeting during my career. It's only fair to make the conversation balanced from the start. This is very personal.In... More »
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Log Into Twitter And Change Your Password
Submitted 18 hours ago
Just do it. Log in. Change your password. And then think REALLY hard about which services you’re giving your password to. This phishing thing is getting stupid fast. Go to http://www.twitter.com and log in. The setting is right here: http://twitter.com/account/password Just change it. It... More »
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